About Us

My Story

Frank Alvarez, founder of The Fitness Garage

This year — I turn 55 — and I’ve been training since I was 17

I’ve spent over three decades in the world of fitness, and if there’s one thing life has taught me, it’s this: it’s not just about having a lean, strong body — it’s about building a life with purpose.

For many years, I chased results without understanding the process. I followed diets I didn’t understand, did workouts that didn’t connect with me, and sought quick changes without a solid foundation.

Over time, I realized that living like that is like trying to solve a puzzle without ever seeing the full picture. You can fit pieces together, even feel like you’re making progress… but you never really know if you’re heading in the right direction — or what you’re actually building.

Real change begins when you stop looking for shortcuts and choose to learn. When you take full ownership of your journey and build your path with intention — not imitation — that’s when everything starts to make sense.

I’ve come to believe that the key isn’t training harder — it’s training smarter.
You don’t need to spend endless hours in the gym or lift the heaviest weights.
You need to understand what you’re doing, why you’re doing it, and how to make it work for your life.

It’s about moving with purpose, eating with intention, and learning to listen — to your body, your rest, and your emotions.

Over the years, people started coming to me — not looking for a “magazine cover body” — but because I offered a different way of seeing fitness: more human, more real, and more sustainable.

That’s what led me to fully commit to this mission: to educate, guide, and inspire those who are ready for real, lasting change.

I’ve fought my own battles.
I’ve faced depression and serious health challenges that pushed me to the edge.
And it was in those moments that I discovered something that changed me forever:

Exercise — no matter the type — is one of the most powerful tools we have for healing.

You don’t need a luxury gym.
Sometimes, all you need is to move, to breathe… and to believe in yourself again.

Movement is medicine

And more often than not, it’s free.
You just have to begin.
Throughout the years, I’ve earned multiple certifications as a personal trainer — but I’ve discovered that my true calling isn’t just to train people… it’s to transform lives.
Today, after more than 20 years helping others, I’ve created The Fitness Garage — a brand that reflects everything I believe in: education, real support, structure, purpose, and results that truly last.
No matter your goal, your age, or your story — I’m here to help you become your best self.

This is your moment. And I’m ready to walk the path with you.

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Our Story
The Fitness Garage

The Fitness Garage didn’t start as a business idea — it started as a real experience. Born in the back of a garage, with a clear mission: to transform lives through knowledge, structure, and intention.

That’s how The Fitness Garage came to be — as a response to a need. A need that thousands of people experience without even realizing it: training without understanding, repeating without purpose, following instructions without learning.

For years, we saw the same cycle repeated in traditional gyms:

Frustrated people doing generic routines without knowing why.
Waiting in line for machines, surrounded by noise, egos, and distractions.
Trainers who are physically present, but emotionally and professionally absent.
Handing you a routine, telling you what to do — but never explaining the reason behind it.

But the true purpose of training should be to help you understand the benefit of each movement, its intention, and how it connects to your goals. Because without understanding, there’s no lasting transformation.

The Fitness Garage was born to change that. Here, you don’t just come to train — you come to learn.

You learn to:

Move with intention.
Eat with awareness.
Recover with strategy.
Supplement with intelligence.

Because in the end, we know that:

Every minute matters, and how you use it makes the difference.
Every session must have structure.
And every coach must have a mission: to educate you so you can become self-sufficient.

The evidence was clear from the beginning: those who train at The Fitness Garage achieve extraordinary results. And what’s most surprising? They don’t need to come every day.

Many of our clients train just three times a week — and still, the physical, mental, and emotional changes they experience are remarkable.

Because every detail matters. And when service is truly personalized, the client doesn’t just notice it… they feel it.

Why?

Because here:

There are no lines.
No distractions.
No wasted time.

Only a real connection: client and coach, one-on-one. Because we know that one hour is more than enough — as long as the session is guided with purpose, adapted to you, and free of external noise the change doesn’t just show — it makes you feel unstoppable.

That experience — seeing everyday people become powerful versions of themselves — made us ask one simple question:

Why not take this philosophy to the next level?

That’s how the expansion of The Fitness Garage was born: a professional space with individual training stations, designed to replicate the essence of the original garage. Each station is quipped for focused, personalized training, and each one is led by a personal coach who guides, corrects, teaches, and motivates. Nothing is left to chance. Everything is intentional.

But The Fitness Garage is not just a physical space — it’s a philosophy. A method based on four foundational pillars that guide our entire process: